Innovative Child Care Built for Working Families
Kids & Company was born from a real dilemma: where could working parents find child care that was both flexible and exceptional? In 2002, when Victoria Sopik (a mother of eight) and Jennifer Nashmi (a mother of three) couldn’t find what they needed, and knew they weren’t alone — they built it themselves.
What started as a personal solution has grown into a national leader in corporate-sponsored child care and family caregiving benefits. Today, Kids & Company operates more than 100 child care centres across Canada, offering innovative, high-quality care that adapts to the ever-changing needs of modern families and workplaces.
Kids & Company provides care and education for every stage of early childhood, and we partner with employers to deliver flexible, inclusive family caregiving solutions.
Our Mission & Values
Our mission is to provide a safe, healthy, and high-quality educational environment where children and employees are empowered to grow, learn and thrive.
Engaged with families and communities
We work alongside our families and communities to fulfill our mission.
Inspiring as leaders in our sector
As an industry leader and pioneer, we are committed to driving the industry forward through leadership, high standards, and a culture of innovation.
Confident in our quality
We foster trusting relationships with our families, employees, and corporate partners by consistently delivering high-quality services and continuously improving our practices.
The Kidco Way
While our values set the direction, The KIDCO Way brings them to life; Being Kind, Innovative, Diverse, Courageous, and Optimistic. These behaviours shape how we show up every day, at every level of the organization. We rely heavily on The KIDCO Way to guide our decision-making, our problem-solving, and the way we treat our children, employees, families, and partners.
Kind
Be thoughtful, listen and engage.
We understand that meaningful engagement starts with kindness
We act with kindness first and foremost.
We understand kindness fosters positive emotional ties with our children.
We invest in an ‘employee care’ attitude to help teams bring their best selves each day.
Innovative
Inspire imagination, resourcefulness and sustainable practices.
We are committed to driving the industry forward through leadership, high standards, and a culture of innovation.
We use creative, original thinking every day.
We encourage out-of-the-box thinking in our classrooms.
We stay open to new ideas, fresh thinking, and better ways to serve our families and teams.
Diverse
Respect and celebrate our differences.
We are intentional in maintaining a diverse and inclusive organization.
We celebrate every family and employee’s unique background and identity.
We embrace different internal perspectives when making decisions.
We believe that when everyone sees themselves reflected and valued, they are more inspired leaders.
Courageous
Be bold, brave, and confident in speaking up for what you believe in.
It takes courage to lead with confidence, and we teach and model that bravery at every level.
We know it takes bold action and courageous leadership to build a successful organization.
We teach our children to persevere against challenges and stand up for each other.
We encourage employees to assert their opinions and provide constructive feedback.
Optimistic
Look at challenges with confidence and an open mind to possibilities.
We believe that approaching challenges with optimism fuels confidence, and results in a more resilient, and solution-oriented culture.
We value positivity and choose to see the good in people first.
We teach our children to look at situations with positivity and an open mind.
We believe in the value of uplifting environments for our employees.